VP of Marketing
JBA International - Glendale, California, us, 91222![JBA International](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at JBA International
Overview
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Overview
The following information provides an overview of the skills, qualities, and qualifications needed for this role.
Location: Southern California preferred with ongoing meetings in Glendale, CA
Compensation $70,0000 to $100,000 with Bonus
Seeking an ambitious and strong mid-level marketing executive with mortgage experience.As we are
ramping up the business, the person should be willing to roll up their sleeves and get involved.
Responsibilities:
Brand development / Company image – Our culture and business model geared towards
experienced, producing (self-gen) LO’s.
Ability to recruit and manage a marketing team to accomplish projects noted.
Recruiting – Our Value Proposition (technology, pricing, SLA’s, marketing, support, etc.)
Direct to Consumer Website – Experience, expertise, technology, pricing, etc.
Marketing for our existing Loan Officers – As part of our retention plan (this includes past
clients, referral sources and individual LO web pages so we can generate Applications for them)
Marketing of past Borrowers – As part of our borrower retention plan
Marketing to Realtors – As part of our LO recruiting and retention plan
Social Media Presence – Facebook, Instagram, Twitter, YouTube, etc.
Skills:
Presentation and consistency in message is crucial. The ability to develop, implement and manage a
marketing plan consistent with our growth plans while support the sales force with a consistent and
professional message is a priority. Candidate should also be proficient in developing a budget in support
of the marketing plan and spending should be measurable through ROI and clear reporting.
A knowledge of Encompass, Surefire (Top of Mid) and Simple Nexus is a plus.
Other: This is a Mid-level management position with the opportunity to earn a seat at the table in a
senior level capacity through proven success and demonstrated management skills.
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