Vice President, Marketing & Visitor Experience (VPMVE)
Diversified Search Group - Saint Louis, Missouri, United States, 63146![Diversified Search Group](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
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About Boston Children’s Museum
Founded in 1913 by teachers interested in innovative teaching and learning, Boston Children’s Museum (BCM) has since evolved into a world-renowned children’s museum offering enriching experiences for children and families in STEAM (science, technology, engineering, art, and math), culture, health, and the performing arts.The Vice President of Marketing & Visitor Experience (VPMVE) reports to the President and CEO and is a member of the Executive and Senior Leadership Teams. The VPMVE is a key leader in conceptualizing, initiating, and overseeing marketing, communications, and visitor-facing revenue and service functions. This includes the development and execution of marketing strategies and plans, internal and external communications, and staff development and overall performance of visitor experience.The VPMVE’s primary responsibility is to uphold and enhance the Museum’s reputation and brand as a world-class leader in learning through play. The VPMVE monitors trends and behaviors that impact the Museum’s audience to ensure the Museum remains relevant and keeps pace with the evolving needs of children and their families. Develop and implement brand strategy, market intelligence gathering, building, and maintaining promotional and strategic business partnerships, audience development, and social media strategies.The VPMVE manages, motivates and is responsible for the development of a team of professionals: Director of Visitor Experience, Senior Director of Public Relations and Corporate Sponsorships, Senior Director, Creative, Digital Content Manager, and Events Manager. The VPMVE and their reports ensure that the Museum maintains its 5-Star visitor experience and service goals and strives for continuous improvement in customer service.As a leader, the VPMVE works closely across all Museum departments, attends all Board meetings and other Museum/Board event commitments. In conjunction with the President, Executive Leadership team and Board, the VPMVE plays an instrumental role in the evolving expression of the Museum, its brand and identity, and its strategy.Contact
To express your interest in this role please fill out our Talent Profile or email Angie directly at asessoms@koyapartners.com. All inquiries and discussions will be considered strictly confidential.
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