Capgemini
Digital Marketing Executive
Capgemini, Atlanta, Georgia, United States, 30349
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Take the next step in your career now, scroll down to read the full role description and make your application.Choose a partner with intimate knowledge of your industry and first-hand experience of defining its future.Discover our portfolio – constantly evolving to keep pace with the ever-changing needs of our clients.Become part of a diverse collective of free-thinkers, entrepreneurs and experts – and help us to make a difference.We are a global leader in partnering with companies to transform and manage their business by harnessing the power of technology.Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way you’d like, where you’ll be supported and inspired by a collaborative community of colleagues around the world, and where you’ll be able to reimagine what’s possible. Join us and help the world’s leading organizations unlock the value of technology and build a more sustainable, more inclusive world.Job Description The role of a Digital Marketing Executive is helping set direction for digital marketing to become a long-term sustainable operation.Job Requirement We are looking for a highly motivated marketing data/martech leader to scale and differentiate Capgemini Insights and Data (I&D) practice in the Customer First space that includes Customer Data Platform (CDP) and MCM (Multi Channel Marketing space).Skills Required
Possess personal brand deep experience curiosity and a passion for value realization in the Data & AI Driven Customer Experience and Marketing. Must have an established track record in front office value realization.Have experience and passion for managing relationships with Chief Marketing Officers (CMOs), Chief Sales Officer (CSO), and Chief Revenue Officer (CRO) at our top accounts.Specialized in Digital Marketing Customer 360, CDPs, Martech, Adtech architecture, and Marketing Technology Transformation.Must have knowledge of Customer Data Platforms (CDPs) through at least 2 project implementations on any or combination of Customer 360, Customer Propensity/Scoring/Segmentation models, and Customer Golden Record creation.Must have direct experience with Adobe RTCDP implementation and at least 5 years experience working with Adobe product Suite (i.e., Adobe Analytics, Launch, RTCDP, AJO, CJA, Target, Campaign).Must demonstrate strategy and delivery experience with at least two named CDP partners.Work well in a matrixed organization by collaborating with Sector Sales & Delivery teams and the CDH/CDP community.Be able to develop and rapidly grow a team of experts focused on marketing data and digital marketing.Must demonstrate practice building experience preferably within a well-recognized consultancy.Be able to travel as needed in a post-COVID environment.Demonstrate eminence through publications, whitepapers, industry presentations, and the like.Life at Capgemini
Capgemini supports all aspects of your well-being throughout the changing stages of your life and career. For eligible employees, we offer:Healthcare including dental, vision, mental health, and well-being programs.Financial well-being programs such as 401(k) and Employee Share Ownership Plan.Paid time off and paid holidays.Paid parental leave.Family building benefits like adoption assistance, surrogacy, and cryopreservation.Social well-being benefits like subsidized back-up child/elder care and tutoring.Mentoring, coaching, and learning programs.Employee Resource Groups.Disaster Relief.Disclaimer Capgemini is an Equal Opportunity Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, national origin, gender identity/expression, age, religion, disability, sexual orientation, genetics, veteran status, marital status or any other characteristic protected by law.This is a general description of the Duties, Responsibilities, and Qualifications required for this position. Physical, mental, sensory or environmental demands may be referenced in an attempt to communicate the manner in which this position traditionally is performed. Whenever necessary to provide individuals with disabilities an equal employment opportunity, Capgemini will consider reasonable accommodations that might involve varying job requirements and/or changing the way this job is performed, provided that such accommodations do not pose an undue hardship.Capgemini is committed to providing reasonable accommodations during our recruitment process. If you need assistance or accommodation, please reach out to your recruiting contact.Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society.When you join Capgemini, you don’t just start a new job. You become part of something bigger.We bring together passionate, skilled people, a tech-driven approach to innovation, and a deep commitment to our clients to help organizations unlock the true value of technology.As a graduate or an experienced professional, you will be working with the world’s leading brands to enhance and transform the way they do business.
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Take the next step in your career now, scroll down to read the full role description and make your application.Choose a partner with intimate knowledge of your industry and first-hand experience of defining its future.Discover our portfolio – constantly evolving to keep pace with the ever-changing needs of our clients.Become part of a diverse collective of free-thinkers, entrepreneurs and experts – and help us to make a difference.We are a global leader in partnering with companies to transform and manage their business by harnessing the power of technology.Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way you’d like, where you’ll be supported and inspired by a collaborative community of colleagues around the world, and where you’ll be able to reimagine what’s possible. Join us and help the world’s leading organizations unlock the value of technology and build a more sustainable, more inclusive world.Job Description The role of a Digital Marketing Executive is helping set direction for digital marketing to become a long-term sustainable operation.Job Requirement We are looking for a highly motivated marketing data/martech leader to scale and differentiate Capgemini Insights and Data (I&D) practice in the Customer First space that includes Customer Data Platform (CDP) and MCM (Multi Channel Marketing space).Skills Required
Possess personal brand deep experience curiosity and a passion for value realization in the Data & AI Driven Customer Experience and Marketing. Must have an established track record in front office value realization.Have experience and passion for managing relationships with Chief Marketing Officers (CMOs), Chief Sales Officer (CSO), and Chief Revenue Officer (CRO) at our top accounts.Specialized in Digital Marketing Customer 360, CDPs, Martech, Adtech architecture, and Marketing Technology Transformation.Must have knowledge of Customer Data Platforms (CDPs) through at least 2 project implementations on any or combination of Customer 360, Customer Propensity/Scoring/Segmentation models, and Customer Golden Record creation.Must have direct experience with Adobe RTCDP implementation and at least 5 years experience working with Adobe product Suite (i.e., Adobe Analytics, Launch, RTCDP, AJO, CJA, Target, Campaign).Must demonstrate strategy and delivery experience with at least two named CDP partners.Work well in a matrixed organization by collaborating with Sector Sales & Delivery teams and the CDH/CDP community.Be able to develop and rapidly grow a team of experts focused on marketing data and digital marketing.Must demonstrate practice building experience preferably within a well-recognized consultancy.Be able to travel as needed in a post-COVID environment.Demonstrate eminence through publications, whitepapers, industry presentations, and the like.Life at Capgemini
Capgemini supports all aspects of your well-being throughout the changing stages of your life and career. For eligible employees, we offer:Healthcare including dental, vision, mental health, and well-being programs.Financial well-being programs such as 401(k) and Employee Share Ownership Plan.Paid time off and paid holidays.Paid parental leave.Family building benefits like adoption assistance, surrogacy, and cryopreservation.Social well-being benefits like subsidized back-up child/elder care and tutoring.Mentoring, coaching, and learning programs.Employee Resource Groups.Disaster Relief.Disclaimer Capgemini is an Equal Opportunity Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, national origin, gender identity/expression, age, religion, disability, sexual orientation, genetics, veteran status, marital status or any other characteristic protected by law.This is a general description of the Duties, Responsibilities, and Qualifications required for this position. Physical, mental, sensory or environmental demands may be referenced in an attempt to communicate the manner in which this position traditionally is performed. Whenever necessary to provide individuals with disabilities an equal employment opportunity, Capgemini will consider reasonable accommodations that might involve varying job requirements and/or changing the way this job is performed, provided that such accommodations do not pose an undue hardship.Capgemini is committed to providing reasonable accommodations during our recruitment process. If you need assistance or accommodation, please reach out to your recruiting contact.Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society.When you join Capgemini, you don’t just start a new job. You become part of something bigger.We bring together passionate, skilled people, a tech-driven approach to innovation, and a deep commitment to our clients to help organizations unlock the true value of technology.As a graduate or an experienced professional, you will be working with the world’s leading brands to enhance and transform the way they do business.
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