Field Marketing Manager
TIME's group - Oklahoma City, Oklahoma, United States,![TIME's group](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at TIME's group
Overview
- Apply
Overview
The successful candidate's responsibilities will include:Build strong relationships, alignment, and communication with the APAC sales organization, marketing peers, and channel partners. Closely align with sales leadership to drive new logo pipeline that will help achieve sales targets.Develop and collaborate on a GTM strategy for the APAC field region and channel marketing. Execute marketing plans with sales teams and channel partners that increase awareness of BlackBerry’s cybersecurity portfolio, drive demand, and grow business revenues.Own quarterly and annual Public Sector marketing pipeline generation goals, leveraging Opex and MDF budgets to achieve targets.Manage sales and channel field marketing events, including all aspects of event contracting and execution, and communicate deliverables, action items, and updates to the team and internal stakeholders. Collaborate with third-party vendors to evaluate programs, manage event logistics, and promotions.Create online content, messaging, and collateral for the APAC region that creates a compelling journey for the Federal and SLED audience.Measure and manage the impact of marketing programs, report on results, and present recommendations for improvement.SKILLS & QUALIFICATIONS
Relevant experience: Minimum 7 years with a BS/BA or 5 years with a MS/MA. Experience in B2B software marketing and cybersecurity marketing is highly preferred.Broad knowledge of IT security, endpoint protection, unified endpoint management, and secure mobile communications is highly desirable.Ability to translate and communicate key business priorities in the form of strategy and the execution of tactical marketing programs and activities.Superior written and verbal communication skills.Strong interpersonal skills and ability to earn trust and respect from sales leadership and other colleagues.Experience in marketing reporting, campaigns, dashboards, and KPIs. Ability to organize and present data in a clear and concise manner. Comfortable presenting conclusions and recommendations to stakeholders at various levels within the organization. Experience in attending sales calls and Quarterly Business Reviews (QBRs) for the regions supported.High energy, self-directed, team player with the ability to see the big picture while managing the day-to-day details.Proficient use of technology including Microsoft Office, NetSuite, Smartsheets, Demandbase, or similar tools is essential.ADDITIONAL ASSETS
Vertical marketing experience and knowledge of public sector marketing vendors.Experience with GTM routes with different types of partners, including but not limited to, distribution and VAR.Exceptional interpersonal and relationship management skills.Confident and effective communicator.Ability to effectively present and influence individuals and groups at all levels.Previous experience working in the cybersecurity industry.
#J-18808-Ljbffr