Head of Marketing Operations Marketing · ·
The Cast - Orlando, Florida, us, 32885![The Cast](/api/image?src=https%3A%2F%2Fgeneral-board-default.s3.us-east-2.amazonaws.com%2Fpublic%2Fimages%2Fdesk-360x180.webp&w=640&q=75&f=webp)
Work at The Cast
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Overview
CAST AI is the leading Kubernetes cost optimization platform for AWS, GCP and Azure customers. The company is on a mission to deliver a fully automated Kubernetes experience. What’s unique about CAST AI is that its platform goes beyond monitoring clusters and making recommendations; it utilizes advanced machine learning algorithms to analyze and automatically optimize clusters, saving customers 50% or more on their cloud spend, improving performance and reliability, and boosting DevOps and engineering productivity.To date, the company has raised $73M from investors including Cota Capital, Creandum, Uncorrelated Ventures, and Vintage Investment Partners. CAST AI has more than 120 employees globally, and is headquartered in Miami, Florida.
Core values that hold us all together:
PRACTICE CUSTOMER OBSESSION.
Focus on the customer journey and work backwards. Strive to deliver customer value and continuously solve customer problems. Listen to customer feedback, act, and iterate to improve customer experience.LEAD.
Take ownership and lead through action. Think and act on behalf of the entire company to build long-term value across team boundaries.DEVELOP AND HIRE THE BEST.
Strive to raise the performance bar by continuously investing in yourself, the team and by hiring the best possible candidates for every position. Drive towards personal development and professional growth, and mentor others to raise the collective bar.EXPECT AND ADVOCATE CHANGE.
Strive to innovate and accept the inevitable change that comes with innovation. Constantly welcome new ideas and opinions. Share insights responsibly with unwavering openness, honesty, and respect. Once a path is chosen, be ready to disagree and commit to a direction.Role overview
The Head of Marketing Ops will play a pivotal role in shaping the strategic direction of our marketing initiatives. This role will report to the VP Revenue Operations, with a dotted line to VP Marketing, and will be responsible for overseeing and optimizing marketing processes and tools that drive efficiency across marketing functions in alignment with business objectives. This role will also be responsible for implementing best practices, streamlining workflows, and leveraging technology to achieve our operational goals in line with our values, brand, and culture.You’re a great fit for this role if you have a proven track record in marketing operations, a strong understanding of the leading technologies, and a passion for driving results in a fast-paced, dynamic, and goal-oriented environment.You also have strong interpersonal skills, enjoy working cross functionally and across international markets, and have mastered turning lots of “to-do’s” into organized action.
Strategic Operations: Develop and implement scalable marketing operations processes - including lead routing, scoring, campaign operations, and program and content automation to drive efficiency and effectiveness, contributing directly to the company's growth trajectory.
Cross-functional Collaboration: Collaborate with diverse teams to align marketing strategies with overarching business objectives, fostering a unified approach towards success. Partner with revenue operations to align our GTM strategy, improve funnel conversions, and provide enablement to the marketing and sales teams.
Technology Management: Oversee and optimize the marketing technology stack, ensuring seamless integration of tools that empower the marketing team to excel.
Data-Driven Insights: Analyze marketing data and metrics to provide actionable insights, guiding continuous improvement in marketing strategies and performance.
Budget Oversight: Manage budget allocation and tracking for marketing initiatives, maximizing
return on investment and ensuring financial efficiency.
Requirements
5+ years of experience in marketing operations, preferably in the software industry and SaaS
Proven track record in marketing operations and driving efficiencies and effectiveness
In-depth knowledge of the marketing technology landscape - including Marketing automation platforms (Hubspot preferred), CRM systems, and analytics tools and best practices
Proficient analytical and problem-solving abilities, with a data-driven approach to decision-making
Ability to collaborate closely with a globally dispersed team
Interested in a fast-paced company with the desire to learn quickly across a constantly changing environment
Excellent communicator in written and verbal form, ability to work well with executives, and able to lead, facilitate, and influence across multiple levels and multiple functions within an organization
What's init for you?
Team of highly skilled professionals to work with and learn from,Impact and visibility. Our organization is flat, getting in touch with CEO or CTO is a common practice hereFlexible working hours. We deliver instead of sitting in the office 8 to 5Skin in the game. Every employee gets a share of the company10% time to focus on self-improvement or personal projects
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